A selection of product, brand, and strategy work produced during graduate study and
earlier consulting coursework. Kept here as supporting context rather than current client delivery.
Designed a unified data model for a high-volume enrollment portal, resolving financial
reconciliation gaps by aligning disparate payment and inventory metadata. Built an Enrollment Command
Center to visualize capacity vs. demand for real-time revenue forecasting.
Designed an innovative loyalty program for a vacation rental marketplace featuring
points-based and subscription tiers, strategic partnerships, and 24/7 support to drive retention and repeat
business.
Future of Organic Grocery, Whole Foods Feature Relaunch
Whole Foods Market mobile app feature relaunch including AI-powered search, loyalty
rewards, and sourcing transparency with a "Sourced for Good" seal in the agentic-AI era.
Conceptualized an AI + Emotional Intelligence fitness platform using physical and speech
data for personalized recommendations. B2B and B2C go-to-market via tiered subscription plans targeting
wearable manufacturers and health brands.
Two-sided AI fashion platform connecting users with personalized outfit suggestions.
Projected 2.4M users and $4.5M profit by Year 7, with social sharing and AI-driven wardrobe features.
Additive Manufacturing, Gas Flow Measurement Solution
Market analysis, SWOT, pricing strategy, and business model design (outright sell,
subscription, freemium) for a novel gas flow measurement solution targeting additive manufacturing.
B2BMarket SizingGTM Strategy
Additive Manufacturing, Gas Flow Measurement Solution
Comprehensive review and strategic analysis of Apple Inc.'s supply chain management
covering risk assessment, supplier relationships, and global optimization recommendations.