ASU Online Course

Implemented a data-driven prioritization framework, leveraging the RICE scoring model (Reach, Impact, Confidence, Effort) to optimize the product roadmap and ensure alignment with strategic OKRs

Utilized rapid prototyping techniques to create high-fidelity mockups and clickable prototypes, facilitating iterative user testing and accelerating stakeholder buy-in through tangible product vision

Established a comprehensive analytics strategy, defining both leading and lagging indicators to measure product-market fit and quantify the impact on key business metrics, including course selection accuracy and Net Promoter Score (NPS)

Orchestrated cross-functional collaboration between UX, engineering, and data science teams to ensure seamless integration of AI capabilities within existing architecture constraints

Integrated a waitlist management system to optimize course capacity and improve student enrollment experiences